at the heart of our concerns

Accessible Design

Accessibility is about enabling people with disabilities (regardless of their disability) to access the same services and information as everyone else. It involves creating the necessary conditions to reduce or eliminate barriers that hinder the active and effective participation of people with disabilities on an equal basis with others.

Accessible design is an outcome-oriented approach that aims to make content accessible to the widest possible audience.


Our Accessibility Work

At Graphic Swing, we offer the creation of visually and documentarily accessible materials. This involves selecting colors with high contrast, easily identifiable shapes, appropriate text sizes, line spacing adjustments, the use of inclusive visuals, image descriptions, and a knowledge of accessibility practices and tools.

Beyond the visual aspect, we also strive to provide a coherent content hierarchy and a well-organized reading order. We make every effort to tag all content, ensuring optimal guided reading for screen readers. We are aware that accessibility is constantly evolving, and we ensure regular exchanges with expert partners in this field.

Clients who trust us with the creation of visually accessible identities and survey reports in PDF format: The International Disability Alliance (IDA), The Fred Hollows Foundation, and The Global Disability Summit.


Our Design Philosophy

Beyond technical aspects and standards, we have developed a reflex to consider global accessibility, bringing common sense and coherence between content and its formatting, regardless of the final medium. We apply this approach when transforming text content into diagrams or infographics to facilitate understanding through images.

Whether visually translating a complex process or information, a working methodology, an innovative concept, suggesting a link between contents, raising awareness, or inducing a change in behavior. Our design philosophy aims to make information as accessible as possible, both in terms of understanding and for the target audience, thereby promoting inclusive information and communication.

Clients who rely on us to facilitate the understanding of complex content through design: Veolia, NF Etudes, and Spark Lab.


Web Accessibility

The principle of the Web is to provide content that can be accessed equivalently regardless of one's hardware, environment, browser, or abilities. Moreover, the law of February 11, 2005 (see below) requires all public websites to comply with the recommendations of the RGAA, the General Accessibility Reference for Administrations, or Web Content Accessibility Guidelines (WCAG), its international equivalent.

We are currently working on developing a specific web offering.


The Law of February 11, 2005

According to Law No. 2005-102 on equality of rights and opportunities, participation, and citizenship for people with disabilities (auditory, visual, cognitive, motor), having an accessible interface is an obligation.

For good digital accessibility, three key points must be respected:

  • Web ergonomics, according to RGAA or WCAG.
  • Carefully crafted content.
  • A good use of visual elements to facilitate inclusive and accessible communication for everyone.

Our website was designed in compliance with the Accessiweb reference and RGAA recommendations, achieving an average score of 96/100.